Lessons from 13 Years in the Biz
Embracing the Emotional Journey
In my early days, I witnessed a young buyer overwhelmed by the whirlwind of emotions involved in buying their first home. Couple that with sellers going through a divorce, and It was a stark reminder we're not just dealing in property but in life changes. Our role extends beyond transactions; it's about guiding clients through one of life's most emotionally charged decisions. We must offer empathy and understanding, making room for their feelings in this pivotal journey.
2. Quality Over Quantity: A True Measure of Success
Recalling a time when I chose to refer a client so I could focus on a single, challenging transaction, I learned a valuable lesson. Success in real estate isn't just about numbers; it's about the quality of service and the trust we build with our clients. While it's tempting to chase sales volume, feed our ego monsters, and measure the value of an agent's volume, I realized lasting growth and reputation are built on the foundations of quality and care. This approach not only diminishes the stereotype of sales-driven Realtors but also ensures sustainable and personal and business development.
3. Keeping the Entrepreneurial Flame Alive
I remember the excitement of embracing new technologies and innovative marketing strategies in my early career. Somewhere along the line, this entrepreneurial spirit was diminished due to success. I became complacent in my approach and relied upon tried/true systems used by many. It quickly felt like “this is the way you will practice for the rest of your life.” Yet, real estate is a dynamic field, ripe for innovation and creativity. I’ve actively pushed myself to challenge my own ego and fear. By viewing changes and challenges as opportunities, we can rejuvenate our practices, develop unique solutions, and stay ahead in the game.
4. The Underutilized Power of Humor
During a particularly tense meeting with sellers to discuss a less-than-desired offer, a well-timed joke not only released tension from the Instapot of Emotions, but brought everyone involved a bit closer. This incident was a revelation – humor is a powerful tool. It took time for me to learn how best to use this tool (not to mention sometimes it failed). But, whether it's easing client anxieties, diffusing transactional tensions, or simply bringing a smile to a colleague's face, humor can transform interactions and foster stronger relationships.
